Boost F&I profitability with Product Lane
Present, sell, and manage F&I products with an interactive digital menu that can become your dealership's strongest selling point.
Power up your F&I product penetration
Boost back-end profit
Grow your F&I PVR and service contract penetration with a digital F&I menu. Benefit from interactive F&I menu presentations and standardized workflows, personalizing F&I product bundles and pricing on the fly.
Improve F&I department efficiency
Equip your finance managers with the tools they need to perform their best. Streamlined dealer credit applications and compliance give your team more time to connect with customers and present F&I products.
Accelerate funding cycles
Stop wasting time on paper forms and scattered online submissions. Collect and submit credit applications in 2-5 minutes, so you can close deals faster and deliver a stress-free customer experience.
Deliver a superior customer experience
Impress your customers with a fast and transparent financing process. When customers feel good about the process, they’re more likely to opt for F&I products, driving higher PVR and service contract penetration.
What our clients say
Your powersports F&I toolkit
Digital F&I menu presentation
Engage customers with an interactive F&I menu that features a drag-and-drop interface and customer activity tracking in real time.
OEM products
Present manufacturer-backed protection plans and warranties integrated within the system.
Custom dealer products
Showcase your dealership's F&I offerings, such as prepaid maintenance or loyalty programs.
eRating
Instantly calculate pricing for various F&I insurance products and display them in a digital presentation.
eContracting
Finalize deals faster with digital contract generation of F&I products and other forms.
Remittance and F&I providers
Centralize tracking of all product contracts and automate the submission and payment process with direct integrations to F&I product providers.
Modernize your finance department with zero risk
Try our 30-day free trial and experience the benefits firsthand before making a commitment. Book the platform walkthrough to get started.
Book a DemoSee a measurable impact, guaranteed
During your 60-day free trial, you will see a noticeable improvement in transaction speed, grosses, and customer satisfaction.
Experience a hassle-free transition
Forget the steep learning curve. Your team can get a quick overview of ODL and start using it with confidence on day one.
Partner with a dedicated team
Our commitment doesn't end after setup. We provide continuous support and ensure the platform meets the needs of your dealership.
Achieve more with One Dealer Lane
Sales Lane
Digital desking suite with centralized lead capture, CRM integration, multi-unit quoting, tax calculations, workflow tools, secure document storage, and custom form setup.
Credit Lane
Leverage online credit applications and reports, Red Flag Rules compliance, and quick lender submissions that reduce compliance risks and accelerate approvals.
Finance Lane
Streamline your F&I department efficiency with DMS and Lender integration, contract eSign, reporting, and analytics. Close deals faster and gain visibility & insights into your variable operations.
Product Lane is just the beginning. Streamline every aspect of your variable operations with solutions for digital desking, credit application, and financing.
Dealer success stories
Success stories from powersports dealerships that streamlined their sales and finance operations with ODL
FAQ
How does F&I menu software improve the sales process?
F&I menu software transforms the sales process by replacing slow, inconsistent paper presentations with dynamic, digital F&I menus. This builds customer trust, as digital numbers are more credible than handwritten notes. Using the F&I menu ensures every customer receives a consistent pitch.
What types of F&I products for dealers can be added to Product Lane?
Product Lane is highly flexible, allowing you to add a wide range of F & I products. This includes OEM-backed plans, your own custom dealership products like prepaid maintenance or loyalty programs, and other options such as GAP insurance, tire & wheel protection, and extended service contracts from our suite of integrated providers, including Safe-Guard, Riders Advantage, iA American, McGraw Powersports, and more.
Can Product Lane help me sell more F&I products consistently?
Indeed. The structured digital F&I menu ensures that every F&I manager presents all available products to every customer. This consistency, combined with a professional and transparent presentation, builds customer trust and makes them more receptive, leading to higher product penetration.
What ROI can I expect from implementing F&I menu software?
While results can vary, our clients typically experience a significant return on investment. For example, a multi-brand store in Pittsburgh, PA saw a 27% increase in their F&I PVR after adopting ODL. Other clients report doubling their F&I grosses after adopting ODL.
Do I need powersports F&I training to use Product Lane effectively?
No, extensive powersports F&I training is not required. Product Lane makes it easy for even new staff members to present products confidently with minimal training.
How does Product Lane help standardize selling F&I products across my team?
Product Lane provides a consistent, repeatable process that is built directly into the system. Every F&I manager uses the same F and I tools and follows the same compliant steps, so that every customer receives the same professional F&I menu presentation.
Is Product Lane suitable for motorcycle powersports F&I operations?
Yes, Product Lane is purpose-built for the F&I in the powersports industry, which includes motorcycle dealerships. Unlike generic automotive software, ODL is designed from the ground up to handle the needs and workflows of a modern motorcycle powersports F&I department.
Start your 60-day free trial
Leverage F&I tools and integrations that maximize your powersports F&I revenue.