Close deals in 20 minutes with Sales Lane
Transform your showroom with a digital desking and quoting experience that delights customers, builds trust, and empowers your team to sell more.
Power up your showroom performance
Meet & exceed your sales goals
ODL is battle-tested at high-volume stores and sales events like the Sturgis Rally. It provides the speed and efficiency required to handle unprecedented customer traffic, meeting and exceeding your sales targets.
Eliminate customer fatigue
ODL cuts transaction times by over 50%, replacing hours of paperwork and waiting with a 20-minute digital process that keeps customer engagement high from start to finish.
Build unbreakable customer trust
Neat, professional digital quotes build confidence. ODL provides transparency, allowing customers to follow every step and trust the numbers presented to them.
Centralize lead management
Capture and distribute leads with CRM integrations, ensuring rapid follow-up and a consistent workflow for every opportunity.
What our clients say
Your digital sales toolkit
Digital desking
Replace four-square worksheets with interactive, tablet-based presentations that engage customers and standardize your sales process.
Multi-unit quotes
Easily structure and present quotes for multiple units in a single deal, catering to your most valuable customers.
CRM & DMS integrations
Utilize bi-directional data flow with Lightspeed integration, DP360, and eLeads, pulling lead info and pushing deal updates automatically.
Mobile deal approvals
Empower your sales managers to review and approve deals from anywhere on their mobile device, keeping transactions moving without being tied to a desk.
Сompliance checklist
Eliminate bottlenecks between sales and F&I. Ensure that every sales associate follows the same steps and collects all required documentation upfront.
Workflow management
Get a helicopter view of all deals and group them by status, amount, or last updates. Track every stage and required action to ensure nothing is missed.
Sales tax calculations
Ensure accuracy and compliance with automated sales tax calculations tailored to your location and regulations.
Secure digital deal jacket
Maintain a compliant and easily accessible digital record of every transaction, from initial quote to final signature.
Modernize your sales floor with zero risk
Replace four-square worksheets with interactive, tablet-based presentations that engage customers and standardize your sales process.
Book a DemoSee a measurable impact, guaranteed
During your 60-day free trial, you will see a noticeable improvement in transaction speed, grosses, and customer satisfaction.
Experience a hassle-free transition
Forget the steep learning curve. Your team can get a quick overview of ODL and start using it with confidence on day one.
Partner with a dedicated team
Our commitment doesn't end after setup. We provide continuous support and ensure the platform meets the needs of your dealership.
Achieve more with One Dealer Lane
Credit Lane
Leverage online credit applications and reports, Red Flag Rules compliance, and quick lender submissions that reduce compliance risks and accelerate approvals.
Finance Lane
Streamline your F&I department efficiency with DMS and Lender integration, contract eSign, reporting, and analytics. Close deals faster and gain visibility & insights into your variable operations.
Product Lane
Level up your dealership F&I product penetration with an interactive online F&I menu featuring eRating, eContracting, OEM and custom dealership products.
Sales Lane is just the beginning. Streamline every aspect of your variable operations with solutions for financing, online credit applications, and F&I products.
Dealer success stories
Success stories from powersports dealerships that streamlined their sales and finance operations with ODL
FAQ
How does Sales Lane integrate with my existing DMS and powersports CRM?
Sales Lane provides CRM and DMS integration with major platforms, including Lightspeed, Dealership Performance, and eLeads. ODL supports a bi-directional data flow, seamlessly pulling lead information and pushing deal updates.
What makes your dealer sales solution different from what we use now?
Most dealer systems were built for automotive and force powersports dealers to adapt. ODL is designed specifically for powersports, streamlining sales floor with dealership desking tools and compliance automation.
How does Sales Lane handle dealer lead management?
Sales Lane includes a centralized dashboard for dealer lead management that complements your existing systems. It consolidates leads from your CRM and DMS, enabling you to manage every opportunity within a consistent workflow.
Does Sales Lane help with sales tax compliance?
Absolutely. Sales Lane features sales tax compliance solutions that calculate accurate sales tax based on your location and items sold, reducing the risk of errors and simplifying dealership compliance.
How does ODL improve the overall customer experience at a powersports dealership?
ODL is purpose-built to improve the powersports dealership customer experience. By replacing long waits and confusing paperwork with a fast, transparent, and interactive digital process, you reduce customer fatigue and build greater trust. This results in higher customer satisfaction, better reviews, and loyalty.
What kind of training is required for my team to use Sales Lane?
One Dealer Lane is designed to be intuitive and easy to adopt. It’s the first motorcycle dealer software featuring a guided, step-by-step interface that minimizes the learning curve. Dealerships report their teams confidently using ODL on day one with minimal training.
How does Sales Lane help dealerships stay compliant?
Sales Lane helps you optimize the sales process with customizable workflow management and a built-in dealership compliance checklist. You can easily track every document and action across the system, maintaining audit trails for complete transparency.
Start your 60-day free trial
See your sales floor deliver the easiest buying experience customers have ever had.